Project Description

Alnwick Castle was fortunate to have received investment by Northumberland Estates after featuring in the first Harry Potter film when visitor numbers unexpectedly soared. Elaine was responsible for developing and implementing the marketing strategy that was key to the success of the investment and developments for visitors and following on from this went on to play a major role in the creation of new events and function facilities. As part of the management team she was instrumental in the development of The Sanctuary at the Castle restaurant, The Guest Hall event suite and in establishing the Castle as a key venue for all types of corporate and personal functions and events.